ACCOUNT-BASED MARKETING TACTICS TO STAY AHEAD OF THE GAME

May 7, 2019 | 107 views

ABM -- one of the biggest buzzwords in the digital marketing world. A significant component in the marketing strategy, that took the pillars of marketing to its prime. And it still remains to be a continued success! 2018 was a fantastic year in terms of demand generation and ROI, companies that implemented ABM saw phenomenal results with more competition and larger growth goals. The result of advanced tech combined with brilliant minds turned out to be a huge success, which means that marketers are increasing their reliance on ABM.

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Solar Consultancy Services

Solar Consultancy Company (SCS) is a service company specialized in renewable energy consulting. SCS team members have a deep understanding of PV systems and a broad professional network within the PV value chain.

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ENERGY

A vision for renewable energy

Article | July 15, 2022

Right now, renewable energy makes up a very small part of the entire energy sector of Bangladesh. But as we move into the future, and concerns about the environment become too great to ignore, exploring cleaner and greener sources of energy becomes the need of the hour. Our economy is booming, and our population is growing, so it goes without saying that our energy requirements are immense. There is plenty of scientific evidence that burning fossil fuels indiscriminately is not sustainable in the long term, so we do need to up our game in looking at alternatives.

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SOLAR+STORAGE, STRATEGY AND BEST PRACTICES

2020: The Year of Convergence in Corporate Renewables

Article | September 17, 2022

The rapid growth of corporate renewable procurement has been nothing short of a buyer-driven revolution in the United States’ electric sector. Almost 20 gigawatts (GWs) of corporate power purchasing agreements (PPAs) were completed in 2019 across the globe, up from 13 GWs of corporate PPAs in 2018 and triple the numbers from 2017.1,2 And the majority of this growth has come from the United States. Fortunately for those of us committed to renewable energy, we expect this trend to continue. But as should be expected in such a dynamic, buyer-driven sector, we are starting to see some noticeable shifts in the marketplace as it evolves and grows. I wanted to highlight some of the trends Constellation is watching for this year.

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ENERGY, INDUSTRY UPDATES

2020 Trends That Will Make Waves In The Energy Industry

Article | July 29, 2022

In the renewable world, energy is generated by weather and the amount of energy that can be produced depends on the current conditions. Energy storage can ensure a power supply is maintained when weather conditions are not optimal for generating energy. While energy storage products have already been introduced to all levels of the market there are several technology hurdles to overcome before energy storage will reach maximum potential. We believe there will be great advancements in 2020 on:

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Solar Power, Great For The Environment? Or Is It The Last Thing We Need?

Article | February 10, 2020

Solar power is an undeniably a green, renewable form of electricity generation - but many organisations with questionable motives (even here in New Zealand) are trying to persuade the public (and Government – hi lobbyists!) that solar power isn’t that environmentally friendly, and that it's even harmful. At the expense of bullish corporate profits, solar power is often thrown under the bus. This article lists the facts - putting an end to the negative spin on solar so often found in the media. When solar panels produce power, they do not; create any air pollution, use zero water, create carbon emissions, noise pollution, and they won’t disturb surrounding ecosystems. Solar power is a renewable energy source, the sun’s rays are infinite, fill your boots.

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Spotlight

Solar Consultancy Services

Solar Consultancy Company (SCS) is a service company specialized in renewable energy consulting. SCS team members have a deep understanding of PV systems and a broad professional network within the PV value chain.

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SALESFORCE LAUNCHES NEW HYBRID CMS PLATFORM 'SALESFORCE CMS'

DECK 7 | November 12, 2019

Demand owns content, and with the release of 'Salesforce CMS', it’s clear that Salesforce is putting the control squarely with demand, not to mention delighting the creative marketer with more power through additional tools for creating content that are expected to work well right out of the box (er… cloud). Customers have become accustomed to consuming content across multiple channels and platforms which requires marketers to provide for seamless integration of their content. Enterprises have always been challenged by using multiple systems for their content management. Salesforce CMS addresses these common content challenges and promises more.

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DECK 7 INTERVIEWS SANGRAM VAJRE, CO-FOUNDER & CHIEF EVANGELIST AT TERMINUS

DECK 7 | January 13, 2020

DECK 7 is proud to present an exciting interview with the Co-Founder & Chief Evangelist at Terminus, Sangram Vajre. He is an author, keynote speaker, 3x CMO, host of the daily #FlipMyFunnel podcast, entrepreneur and category maker. Sangram has been a driving force behind the success of Terminus and building the ABM subcategory of marketing technology. Before co-founding Terminus, Sangram was Head of Marketing at Pardot through its acquisition by ExactTarget and then Salesforce. A contributing columnist for Inc., he wrote the book, "Account-Based Marketing For Dummies" and is the mastermind behind #FlipMyFunnel, a B2B podcast series that has now over 500 episodes and continues to rate in the top 50 business podcasts.

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DECK 7 FRAMEWORK FOR DIGITAL™ REDEFINES ITS B2B MODEL FOR 2020 LEAD-GEN GOALS

DECK 7 | January 20, 2020

DECK 7 Inc., a top lead generation company based in San Diego, California, has gone beyond its peers and competitors in their digital marketing efforts for 2020. An esteemed digital marketing and media company, known for executing campaign management and content services to its clients and partners worldwide, DECK 7 has built a comprehensive system to track buyers and influencers, build behavioral models, and putting all the vast intelligence it generates into the hands of its marketing partners. The DECK 7 Framework For Digital™ is the outcome of several years of working together with some of the most innovative and successful companies in the world, and is based on the collective learning and shared experiences across thousands of digital marketing campaigns.

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SALESFORCE LAUNCHES NEW HYBRID CMS PLATFORM 'SALESFORCE CMS'

DECK 7 | November 12, 2019

Demand owns content, and with the release of 'Salesforce CMS', it’s clear that Salesforce is putting the control squarely with demand, not to mention delighting the creative marketer with more power through additional tools for creating content that are expected to work well right out of the box (er… cloud). Customers have become accustomed to consuming content across multiple channels and platforms which requires marketers to provide for seamless integration of their content. Enterprises have always been challenged by using multiple systems for their content management. Salesforce CMS addresses these common content challenges and promises more.

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DECK 7 INTERVIEWS SANGRAM VAJRE, CO-FOUNDER & CHIEF EVANGELIST AT TERMINUS

DECK 7 | January 13, 2020

DECK 7 is proud to present an exciting interview with the Co-Founder & Chief Evangelist at Terminus, Sangram Vajre. He is an author, keynote speaker, 3x CMO, host of the daily #FlipMyFunnel podcast, entrepreneur and category maker. Sangram has been a driving force behind the success of Terminus and building the ABM subcategory of marketing technology. Before co-founding Terminus, Sangram was Head of Marketing at Pardot through its acquisition by ExactTarget and then Salesforce. A contributing columnist for Inc., he wrote the book, "Account-Based Marketing For Dummies" and is the mastermind behind #FlipMyFunnel, a B2B podcast series that has now over 500 episodes and continues to rate in the top 50 business podcasts.

Read More

DECK 7 FRAMEWORK FOR DIGITAL™ REDEFINES ITS B2B MODEL FOR 2020 LEAD-GEN GOALS

DECK 7 | January 20, 2020

DECK 7 Inc., a top lead generation company based in San Diego, California, has gone beyond its peers and competitors in their digital marketing efforts for 2020. An esteemed digital marketing and media company, known for executing campaign management and content services to its clients and partners worldwide, DECK 7 has built a comprehensive system to track buyers and influencers, build behavioral models, and putting all the vast intelligence it generates into the hands of its marketing partners. The DECK 7 Framework For Digital™ is the outcome of several years of working together with some of the most innovative and successful companies in the world, and is based on the collective learning and shared experiences across thousands of digital marketing campaigns.

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