The Role of Sales in Sales Enablement

However, with a regular commute time that consumes a couple of hours each day, I have shifted my focus to podcasts and audiobooks. One of my favorite podcasts is the Inside Sales Enablement series by Scott Santucci and Brian Lambert. In their last episode, they spent time reviewing their thoughts and insights from the Sales Enablement Soiree that recently took place in Boston. They spoke to the fact that there is a great deal of confusion and misalignment amongst practitioners, in part because of uncertainty about where sales enablement begins and ends.

Spotlight

PROSERNAT

PROSERNAT is a subsidiary of HEURTEY PETROCHEM and part of IFP Group Technologies, specialized in natural gas processing

OTHER ARTICLES
Energy

5 Challenges in Renewable Energy in 2021

Article | July 16, 2022

Energy is an important feature in the economic and political development of a country. In developed nations like the USA, energy expansion has now reached a point where renewable energy sources also play a large part in the production of electricity. To meet the energy demands of the country, most production of renewable energy comes from fossil fuels and other non-renewable energy sources. Around 25% of the world’s energy is generated with renewable energy resources- mainly solar, wind, hydropower, and in some cases, geothermal. It is one of the fastest-growing electricity sources. Renewable energy is collected from resources that are abundantly available in the environment, like the sun or wind. There has been a growing interest in renewable energy production as fossil fuels are depleting. In most parts of the world, renewable energy has become a primary source of energy production. Renewable energy is preferred as they produce fewer greenhouse gases than non-RE sources. There are several other advantages to renewable sources like lower carbon emissions, reduced air pollution, and other socioeconomic benefits. However, unlike non-RE sources, there are challenges in renewable energy like economic, political and regulatory barriers, structural, social, and technical challenges which require advancement in technology, and a heavy investment with a proper understanding of obstacles it faces. Some obstacles are due to technology associated with renewable energy, whereas others are because of policies, marketplace, regulations, and infrastructure. Impact of Covid-19 The Covid-19 pandemic has brought the world to a grinding halt. It has severely impacted individuals and businesses alike, with many of the latter being closed down permanently. Similarly, the pandemic has also impacted the expansion of clean energy systems by forcefully curbing any investments. The technology and adoption of renewables have been making uneven but sure progress. The global pandemic has slowed down this development. According to International Energy Agency, the global share of electricity supply from renewables had reached 28% in 2020 from 26% in 2019, but the growth is expected to slow down further. The total energy supply is set to reduce by 13% from 2019. This substantial decline can be attributed to supply chain disruptions, lockdown, and emerging financial problems. Transport biofuel production and renewable heat consumption are projected to decline due to lower industrial activity. Governments have an opportunity to promote and accelerate the use of clean energy by incentivizing building, technology, and infrastructure across the country. This would be crucial to rebuilding the economy, create jobs, and build efficiency. Capital Costs and Investment The most obvious challenge of widespread adoption of renewables is cost, predominantly infrastructure costs like building and installing solar and wind power plants. Although it is quite cheap to operate and maintain solar and wind power plants, installation becomes more and more expensive. Over the last few years, even though the prices of installation of solar panels has fallen significantly, it remains higher than non-renewables. On average, a 2-kilowatt solar panel system costs $4,159 after tax credits, whereas the capital cost of a gas-fired power plant would cost lesser than that. In the last two years, investment in renewables has increased, but that is only because the investments in fossil fuels have been rapidly falling. Clean energy investments still fall short of what is necessary to convert into a more sustainable future. To ensure continuous investment in sustainable energy, policymakers have to focus on short investment turnaround, focus on rapid environmental gains favoring cleaner energy generation. Power on demand One of the most significant challenges of renewables is the ability to provide power on demand. In the case of solar power, you only get energy during the day and only when it is sunny. As for wind energy, power is generated only when it is windy. There is an intermittent generation of power in renewables which wouldn’t be a problem if there were appropriate energy storage solutions. The biggest test in providing power on demand is storage. Even if homes, businesses, or states install wind energy systems or solar panels, storing the generated energy is still an unsolved issue. Opponents of renewable energy highlight the reliability factor on solar and wind to augment support for coal, gas, and nuclear plants, which provide baseload power. This argument is used by lobbyists to drive out investment into renewables, thus becoming a barrier to widespread adoption of wind and solar energy. Location challenges Renewable energy plants have grids that require a large area of land. It can be unappealing to customers to switch to renewable energy sources as it is conditional depending on the size of the land. Not all states and regions are apt to build solar panels or have wind turbines as they are dependent on the geographical location. For example, building solar panels in California makes more sense than building them in New York as the former has an abundant supply of both sun and land. Renewables operates on what is known as a decentralized model. In a decentralized power plant, small generating stations are spread across a larger area that works collectively to deliver power. In the case of coal, nuclear power, or natural gas, they are highly centralized and depend on fewer high output power plants. Siting Decentralized systems prove to be a problem for siting and transmission of energy created by solar or wind. Siting is needed to move blades or solar panels to large pieces of land. To do so requires to draw up contracts, negotiate, acquire permits, or build community relations; all of this can delay or kill a renewable project even before it begins. Businesses can incur additional charges due to demand and delivery which seems like a significant challenge for them. Utility services apply these charges to recover costs of purchasing energy and maintaining power lines and energy lost in the transmission system. Moving power sources closer to your business will help you avoid such preventable expenses. Transmission The next challenge to overcome in renewables is the transmission of generated electricity. Transmission means the transfer of electricity from where it is generated to where it is consumed. Most transmitters that exist in this day and age are built for coal and other fossil fuels and not renewables. To make things easier for transmission of clean energy, there needs to be a significant infrastructure and technological development, which cost a lot of money. Making the economics work with financing and siting can prove costly for developers and customers alike. Policies and Regulations Unfortunately, the fossil fuel industry is backed by multi-billionaires who wield a considerable amount of political influence. This severely affects the chances of expansion for the renewable industry. Industry experts estimate that the USA spends upwards of $60 billion on subsidies for fossil fuels every year. The taxpayers have helped fund the industry’s research and development, drilling, mining, and generation of electricity. Renewables like wind and solar enjoy much lesser subsidies and political backing. The fossil fuel industry has used its enormous power to spread misinformation about climate change. To increase public interest and investment in renewables, there need to be clear and concise legal procedures and regulatory policies. Having proper regulations in place creates a stable environment for investment and overcome hurdles and can anticipate the revenue streams. Large-scale renewable energy projects require a large amount of capital which is hindered by the failure of proper policies that fail to attract private players. Frequently Asked Questions What is a major challenge with using more renewable energy? Renewable energy is competing with fossil fuels and nuclear technology. Other major challenges include underdeveloped infrastructure and lack of economies of scale. What are the benefits of using renewable energy? Some benefits of using renewable energy are lower energy costs, reduction of emissions, massive positive impact on environment, and marketing opportunities for businesses. Is renewable energy cheaper than fossil fuels? Fossil fuels are subsidized which makes it cheaper at the beginning. However, renewables get cheaper to maintain over the years hence making it cheaper than fossil fuels. What is the cheapest source of renewable energy? Solar PV and on site wind are the cheapest sources of renewable energy sources. { "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [{ "@type": "Question", "name": "What is a major challenge with using more renewable energy?", "acceptedAnswer": { "@type": "Answer", "text": "Renewable energy is competing with fossil fuels and nuclear technology. Other major challenges include underdeveloped infrastructure and lack of economies of scale." } },{ "@type": "Question", "name": "What are the benefits of using renewable energy?", "acceptedAnswer": { "@type": "Answer", "text": "Some benefits of using renewable energy are lower energy costs, reduction of emissions, massive positive impact on environment, and marketing opportunities for businesses." } },{ "@type": "Question", "name": "Is renewable energy cheaper than fossil fuels?", "acceptedAnswer": { "@type": "Answer", "text": "Fossil fuels are subsidized which makes it cheaper at the beginning. However, renewables get cheaper to maintain over the years hence making it cheaper than fossil fuels." } }] }

Read More
Energy, Industry Updates

7 Necessary Steps for Effective Energy Management

Article | July 29, 2022

In a global economy, sustainability has become an important part of a company's business plan. Leading companies throughout the globe recognize that sustainability is critical to decreasing costs, expanding into new markets, and driving innovation and effectiveness throughout a company. Pollution prevention, or P2, is a key component of sustainability. Businesses can integrate sustainability into everyday operations in ways that encourage long-term cost savings and enhance environmental performance by effectively implementing P2 and Energy Efficiency (E2) initiatives. The ability of a company to recognize and integrate relative information, identify the relationship of environmental performance to the business model, and concentrate existing systems and resources towards specific goals is often a direct outcome of the successful execution of pollution-prevention and energy-efficiency initiatives. Management's complete support is required for planning, developing, and executing sustainability measures within a company framework. 7 Necessary Steps for Effective Energy Management Make the Commitment The most important step in closing the P2 implementation gap is a commitment to continuous improvement. Accomplishing P2 and E2 successful implementation through the seven-step process usually requires top-level support, clearly communicated through an environmental and energy management strategy; the formation of a cross-functional team representing the company's administrative and process knowledge, and the appointment of a leader to make sure consistency of focus, communication, and effort. As a crucial business strategy, an engaged collective effort backed by management will ensure a company's ability to recognize and achieve P2 and E2 results. Assess Performance and Opportunities Understanding present and historical waste generation and energy consumption is the initial step in identifying environmental performance possibilities. A cross-functional team-based evaluation that assesses performance, systems, and equipment will harness a company's intellectual capital and enable it to identify improvement possibilities from several viewpoints. Conversations with operational personnel can result in "ah-ha" moments that solve issues and provide new solutions. Evaluating environmental performance on the basis of data analysis and setting baselines to monitor progress utilizing the company's knowledge base will open up fresh perspectives on the commercial prospects that P2 and E2 can bring. Set Performance Goals Setting ambitious but reasonable objectives for enhancing environmental performance will motivate behaviors that lead to positive results. This stage establishes a shared vision of progress throughout the company while capturing the commitment to reduce pollution and energy consumption. By establishing particular areas of progress and setbacks, performance targets aid in monitoring the effectiveness of the environmental and/or energy management program. Goals that are effective will define the scope and assess the possibility for progress. Create an Action Plan A plan of action acts as a framework for guiding and monitoring the methodical approach to better environmental performance. It helps the team concentrate by demonstrating the breadth and size of objectives, targets, responsibilities, and resources. The strategy must be accepted by all parts of the institution that it targets in order to be successful. Implement the Action Plan Developing a communication strategy, increasing awareness, developing capacity, motivating personnel, and monitoring progress are all key components to effectively executing the action plan. It is vital to communicate the action plan, which will need an overall statement concerning purpose, policies, and progress. While the communication strategy is intended to create knowledge regarding energy efficiency and environmental sustainability, workers, customers, and society should also be educated on how they can help enhance environmental performance. Recognizing training requirements can also aid in the effective implementation of pollution prevention and energy efficiency initiatives. Continuous feedback on accomplishments can help drive employees to continue improving. Evaluate Progress The action plan will be evaluated on a regular basis to keep the team updated on progress toward the stated environmental performance improvement targets. A review of the action plan will reveal any efficiency measures that need to be changed or added. Recognize Achievements Once the momentum for pollution avoidance and energy efficiency has been generated, it is critical to maintain it. A commitment to continuous development must be maintained throughout the seven-step strategy to be successful. A dedicated leader driving the process and a motivated team carrying it out give the greatest possibility for a long-term program that produces results. Closing Lines It is critical to remember these fundamental energy management steps while developing a successful energy management program. Moreover, the global landscape is rapidly changing. As a result, it is always in need of creative and efficient energy management solutions. As a result, businesses are employing specialists to handle this.

Read More
Strategy and Best Practices, Industry Updates

Outdated perceptions: how energy attitudes are damaging customer wallets

Article | August 16, 2022

Despite rising energy costs and dwindling customer ratings of the ‘Big Six’, over 37% of Brits still believe they are getting a good deal when it comes to gas and electricity. Here, Keith Bastian, CEO of rising independent Outfox the Market, challenges those age-old perceptions that are damaging consumer bank balances… I have never quite understood the notion of pay more for the same service. Except that last part, is really where the difference lies. As I have made my way through the energy market, it seems clear to me that we are facing a common notion. Age-old dinosaurs, that have relied on name status and brand power to retain customer loyalty, despite not providing anything different or any value-added service, give the impression that customers are somehow safer with them. That is the biggest misconception. We at Outfox the Market would like to challenge that. Of course, when I speak in such a way, I am referring to the ‘Big Six’, those long-established brands whose share in the energy market whilst substantial, is increasingly coming at the cost to its customers. For example, in the latest independent customer rankings from Which, it was determined that the traditional big energy companies had some of the lowest scores for customer service and value for money, yet some customers still feel secure with them. On the contrary, rising independents, such as ourselves, were scoring highly in these areas and this is where I feel the difference lies. Regardless of your opinion on fossil fuels and/or renewables, it is more the value of looking after your customers, understanding their concerns and dealing with them efficiently that has become somewhat lost for the ‘Big Six’. It is true that they have a larger proportion of customers to serve with a larger workforce, but that should not be to the detriment to the service they provide. What were are seeing now, as evidenced by the recent Ofgem price hikes, is the ‘Big Six’ once again failing consumers in these areas, with most of the top names putting costs up by £96 a year on average as of April. I am not one to not acknowledge that energy firms are tongue-tied in some respects in passing regulated costs on; there are times when we must. However, customers could also benefit from a little research. Even with growing numbers of consumers switching, nearly 60% of all households in the UK are still on standard variable rate tariffs, those that are subject to the incoming Ofgem hikes. So, the real question is why aren’t more customers switching? Heritage, loyalty and brand association. These facets really should not come at cost of paying more for energy. I really believe it is down to time-sensitivity and a misunderstanding around the barriers to switching, with cost somewhere in the middle. According to MoneySuperMarket, 75% of us would switch if we could save £149.99. A hefty figure, but why not the £96 highlighted earlier? That is still pretty good, and something that would add up nicely over the years. I understand we are time-poor as a nation, it’s well publicised, but we’re all well averse in switching phone contracts and insurance deals, so why not where our energy comes from? Truth be told, I believe it’s an age-old notion that energy is ‘just something that comes with the house, not worth the hours or hassle to change.’ But in all honesty, it takes a matter of seconds to switch. Firms such as ourselves offer this and more via a quick and easy quote online. Best of all, many energy providers will help manage the switching process for you, contacting your current provider and notifying them of your intentions. I would also like to challenge this notion that once an energy firm ‘gets you’, you are ‘locked in’ for years upon end in ever rising contract costs. If you are on a standard variable tariff, you can switch to a new provider at any time. What’s more, even if you are in a fixed term energy deal, which can be subject to exit fees, sometimes the cost involved outweighs the savings you can make with your new provider. Customers must do their best to ask more of energy firms, check the service they are being given and hold it up against national bill averages. Compare what your neighbours, friends and family are paying under similar living circumstances, and weigh up if you are being given a fair deal. Living costs and regulated price hikes are always going to be an ever present worry, so I call on both customers and energy firms to do their due diligence in these respects. Age-old energy firms relying on their reputation must take a serious inward look at their lessening market share to understand why they are failing customers. It’s time to make a change now, both from business attitude and a consumer standpoint; switching is quick, easy and a vital notion to bear in mind, as both retaining custom and saving money becomes an ever-growing sticking point in the energy market.

Read More
Solar+Storage

Renewables find success in ‘black start’ experiment

Article | June 14, 2022

Have you ever thought about what would happen if a power station failed? Without electricity to bring itself back online, it would be near impossible for a station to begin operating again, like trying to set fire to paper without a flame. This scenario would quickly lead to widespread chaos, with hospitals and schools plunged into darkness, refrigeration, and sanitation seriously hampered and transport systems brought to a standstill. For these reasons (and many, many more), governments and electricity networks often have complex and rigorous plans in place to bring dead power stations back online at the earliest.

Read More

Spotlight

PROSERNAT

PROSERNAT is a subsidiary of HEURTEY PETROCHEM and part of IFP Group Technologies, specialized in natural gas processing

Related News

BIGTINCAN EXPANDS TECH MARKET PRESENCES WITH ACQUISITION OF VEELO INC.

Bigtincan | July 25, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, today announced the acquisition of Veelo Inc., a pioneer in sales enablement, to expand Bigtincan’s presence and offerings in the technology market vertical. The combination of Bigtincan’s solution, designed with the mobile-first user in mind, and Veelo’s focus on traditional sales enablement with key enhancements for desktop and web solutions, will augment and compliment the different ways sales teams work, no matter which platform they choose. Veelo’s award-winning sales enablement platform increases sales performance by predicatively guiding sellers on what to know, say and do. Designed with brain science principles in mind, the Veelo Vault ready-made sales enablement templates showcase the most relevant resources available to each sales person. Veelo’s intelligent search also provides instant access for teams to quickly find relevant images, videos, blog posts and documents. Bigtincan will integrate the Veelo Sales Enablement Platform with the Bigtincan platform to provide additional capabilities to sales teams, including the creation of a single pane of reference for users to manage content and training materials, and automatically deliver them to user devices.

Read More

BIGTINCAN RECOGNIZED BY KEY INDUSTRY ORGANIZATIONS AS LEADER IN SALES ENABLEMENT

Bigtincan | August 13, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, was presented with the MarTech Breakthrough Award for “Best Sales Enablement Software for SMBs” for the second year in a row. Additionally Bigtincan was recently named a “Sales Automation Solution” Gold Winner, “Cloud Computing/SaaS Product or Service for Sales” Bronze Winner and “Best New Product or Service for Sales” Gold Winner by the Customer Sales and Service World Awards. This follows a recognition from Selling Power as a Top 10 AI Solutions for Sales in 2019. Bigtincan was also recently shortlisted for Best Application of AI for Sales and Marketing for the AIconics Awards. The MarTech Breakthrough Awards, Customer Sales and Service World Awards, Selling Power Top 10 Solutions list and AIconics Awards all recognize achievements in key areas of sales enablement – martech, customer service and sales – and acknowledge organizations who set industry benchmarks for excellence by addressing some of the biggest challenges sales teams and marketers face. Bigtincan continues to enhance its advanced, AI-powered platform with AR and VR pitch building offerings and new voice assistant capabilities through the Bigtincan Genie to answer questions on-the-go. Furthermore, these new capabilities allow sales teams to customize and combine documents to build decks that can easily be presented via iPad or shared with others, as well as presented with AR, VR and enhanced multi-media content.

Read More

BIGTINCAN NAMED IN GARTNER’S MARKET GUIDE FOR SALES ENGAGEMENT PLATFORMS, MEETING ALL IDENTIFIED CAPABILITIES

Bigtincan | August 27, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation,  today announced it has been recognized as a Representative Vendor of Sales Engagement Platforms in all of the capabilities defined by Gartner as part of the August 2019 Market Guide for Sales Enablement Platforms* for the second consecutive year. According to the report, “sales engagement platforms expand sales enablement capabilities by using information about buyer and seller engagement to deliver better sales results. Application leaders supporting sales technology should use this Market Guide to understand the key capabilities of 14 vendors.“We are honored to once again be recognized by Gartner as a Representative Vendor in their 2019 Market Guide for Sales Enablement Platforms,” said David Keane, Bigtincan co-founder and CEO. “We believe Gartner’s recognition further validates Bigtincan’s leadership in this growing and evolving market. Bigtincan continues to make strategic acquisitions to expand into new verticals while adding capabilities to replace outdated systems with intelligent tools of the future. Our products help sales teams learn faster, sell smart and be more productive on a global scale.”

Read More

BIGTINCAN EXPANDS TECH MARKET PRESENCES WITH ACQUISITION OF VEELO INC.

Bigtincan | July 25, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, today announced the acquisition of Veelo Inc., a pioneer in sales enablement, to expand Bigtincan’s presence and offerings in the technology market vertical. The combination of Bigtincan’s solution, designed with the mobile-first user in mind, and Veelo’s focus on traditional sales enablement with key enhancements for desktop and web solutions, will augment and compliment the different ways sales teams work, no matter which platform they choose. Veelo’s award-winning sales enablement platform increases sales performance by predicatively guiding sellers on what to know, say and do. Designed with brain science principles in mind, the Veelo Vault ready-made sales enablement templates showcase the most relevant resources available to each sales person. Veelo’s intelligent search also provides instant access for teams to quickly find relevant images, videos, blog posts and documents. Bigtincan will integrate the Veelo Sales Enablement Platform with the Bigtincan platform to provide additional capabilities to sales teams, including the creation of a single pane of reference for users to manage content and training materials, and automatically deliver them to user devices.

Read More

BIGTINCAN RECOGNIZED BY KEY INDUSTRY ORGANIZATIONS AS LEADER IN SALES ENABLEMENT

Bigtincan | August 13, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, was presented with the MarTech Breakthrough Award for “Best Sales Enablement Software for SMBs” for the second year in a row. Additionally Bigtincan was recently named a “Sales Automation Solution” Gold Winner, “Cloud Computing/SaaS Product or Service for Sales” Bronze Winner and “Best New Product or Service for Sales” Gold Winner by the Customer Sales and Service World Awards. This follows a recognition from Selling Power as a Top 10 AI Solutions for Sales in 2019. Bigtincan was also recently shortlisted for Best Application of AI for Sales and Marketing for the AIconics Awards. The MarTech Breakthrough Awards, Customer Sales and Service World Awards, Selling Power Top 10 Solutions list and AIconics Awards all recognize achievements in key areas of sales enablement – martech, customer service and sales – and acknowledge organizations who set industry benchmarks for excellence by addressing some of the biggest challenges sales teams and marketers face. Bigtincan continues to enhance its advanced, AI-powered platform with AR and VR pitch building offerings and new voice assistant capabilities through the Bigtincan Genie to answer questions on-the-go. Furthermore, these new capabilities allow sales teams to customize and combine documents to build decks that can easily be presented via iPad or shared with others, as well as presented with AR, VR and enhanced multi-media content.

Read More

BIGTINCAN NAMED IN GARTNER’S MARKET GUIDE FOR SALES ENGAGEMENT PLATFORMS, MEETING ALL IDENTIFIED CAPABILITIES

Bigtincan | August 27, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation,  today announced it has been recognized as a Representative Vendor of Sales Engagement Platforms in all of the capabilities defined by Gartner as part of the August 2019 Market Guide for Sales Enablement Platforms* for the second consecutive year. According to the report, “sales engagement platforms expand sales enablement capabilities by using information about buyer and seller engagement to deliver better sales results. Application leaders supporting sales technology should use this Market Guide to understand the key capabilities of 14 vendors.“We are honored to once again be recognized by Gartner as a Representative Vendor in their 2019 Market Guide for Sales Enablement Platforms,” said David Keane, Bigtincan co-founder and CEO. “We believe Gartner’s recognition further validates Bigtincan’s leadership in this growing and evolving market. Bigtincan continues to make strategic acquisitions to expand into new verticals while adding capabilities to replace outdated systems with intelligent tools of the future. Our products help sales teams learn faster, sell smart and be more productive on a global scale.”

Read More

Events