Home > Companies > Lionbridge

Lionbridge

lionbridge.com
Lionbridge partners with brands to break barriers and build bridges all over the world. For more than 20 years, we have helped companies connect with global customers by delivering marketing, testing and globalization services in more than 300 languages. Through our world-class platform, we orchestrate a network of 500,000 passionate experts in 5,000-plus cities, who partner with brands to create culturally rich experiences. Relentless in our love for linguistics, we use the best of human and machine intelligence to forge understanding that resonates with our customers’ customers. Based in Waltham, Mass., Lionbridge maintains solution centers in 27 countries.

C-Suite On Deck

Responsive image

Q&A with Jaime Punishill, CMO at Lionbridge

MEDIA 7 | August 26, 2019

Jaime Punishill, CMO at Lionbridge is an innovative marketing, channel, and product executive with a proven track record for finding blue ocean strategies and delivering scalable business operations. Jaime is also an expert in operationalizing design thinking, translating new concepts and trends into workable business plans and operations, and delivering pragmatic innovation within a large enterprise. MEDIA 7: Could you tell us about your role and journey into marketing? JAIME PUNISHILL: As Chief Marketing Officer for Lionbridge, I oversee brand, demand gen, corporate communications, marketing, and customer research. Interestingly enough, I’m not a classic marketer by training. I have spent most of my career on the product side and in digital transformation. I’ve been doing that since the mid-1990s. At some point, it became clear that marketing was the next area that universal digital transformation was going to overtake, and areas like user experience and many other digital functions that had been done separately were going to move under the remit of marketing. I slowly moved into the marketing universe and helped with big digital transformation in my previous company. That led me to take on all our brand, advertising, and integrated marketing. In that way, I ended up with a more traditional marketing role, and that led me to Lionbridge. M7: As a CMO, what are the biggest challenges you face? JP: One of the biggest challenges is the unbelievable explosion in the martech space. I get over 300-400 emails and dozens of phone calls every day from different vendors who are trying to push different tools to help optimize the new digital experience. Keeping track of the rapid pace of evolution and trying to integrate all those tools is single-handedly probably one of the biggest challenges for CMOs. It swallows historical challenges, like getting the company to bu

Read More

Events

Related News

LIONBRIDGE WINS EMPLOYEE ENGAGEMENT AWARD FROM THE CONFERENCE BOARD

Lionbridge | July 10, 2019

news image

Lionbridge, the world's most trusted global communications platform, is pleased to announce that it has won the Technology division award for Employee Engagement in the Conference Board's Excellence in Marketing & Communications Awards Program. This prestigious program honors organizations for their innovative use of communications technologies. Last year, Lionbridge developed a new intranet known as The Bridge to help its more than 6,000 employees around the world live out its mission to break ...

Read More

SOUTH AMERICA’S LARGEST SOLAR PV SET LIVE AHEAD OF DEADLINE

Smart Energy | January 16, 2020

news image

Enel Green Power Brazil has announced the operations of the 475MW section of the Sao Goncalo solar PV plant in the Brazilian state of Piaui. The plant is South America’s largest PV facility and has gone live a year ahead of the deadline set by the rules of the 2017 A-4 public tender. The tender was issued by the Brazilian federal government through the country’s energy regulator Agência Nacional de Energia Elétrica (ANEEL). Enel invested $390 million for the construction of the 475MW section of ...

Read More

US SOLAR FUND COMPLETES ACQUISITION OF 11 MW OF SOLAR IN N CAROLINA

Renewables Now | January 13, 2020

news image

London-listed investment company US Solar Fund Plc (LON:USF) on Monday said it has closed the purchase from Greenbacker Renewable Energy Company LLC of three operational solar power facilities in North Carolina with a combined direct current (DC) capacity of 11 MW. Earlier this month, the company announced it had closed the acquisition of cash equity interests in five operational utility-scale solar farms in North Carolina with a total capacity of 28 MW, also part of the deal. The agreement for ...

Read More

GOOGLE, NV ENERGY TO BUILD ‘BIGGEST EVER’ BATTERY-BACKED SOLAR STORAGE TO POWER $600M NEVADA DATA CENTRE

Google | January 13, 2020

news image

Tech giants continue to shake hands with energy providers in a bid to succeed in their sustainable energy source pledges. Affiliates of Google (NASDAQ: GOOGL) and NV Energy have agreed to power a new $600m data centre in Henderson, Nevada, through what they say is the world’s biggest battery-backed solar deal for a corporate customer. The deal was disclosed in a recent filing with the Public Utilities Commission (PUC) of Nevada by Nevada Power Co., a subsidiary of NV Energy that was acquired by ...

Read More
news image

LIONBRIDGE WINS EMPLOYEE ENGAGEMENT AWARD FROM THE CONFERENCE BOARD

Lionbridge | July 10, 2019

Lionbridge, the world's most trusted global communications platform, is pleased to announce that it has won the Technology division award for Employee Engagement in the Conference Board's Excellence in Marketing & Communications Awards Program. This prestigious program honors organizations for their innovative use of communications technologies. Last year, Lionbridge developed a new intranet known as The Bridge to help its more than 6,000 employees around the world live out its mission to break ...

Read More
news image

SOUTH AMERICA’S LARGEST SOLAR PV SET LIVE AHEAD OF DEADLINE

Smart Energy | January 16, 2020

Enel Green Power Brazil has announced the operations of the 475MW section of the Sao Goncalo solar PV plant in the Brazilian state of Piaui. The plant is South America’s largest PV facility and has gone live a year ahead of the deadline set by the rules of the 2017 A-4 public tender. The tender was issued by the Brazilian federal government through the country’s energy regulator Agência Nacional de Energia Elétrica (ANEEL). Enel invested $390 million for the construction of the 475MW section of ...

Read More
news image

US SOLAR FUND COMPLETES ACQUISITION OF 11 MW OF SOLAR IN N CAROLINA

Renewables Now | January 13, 2020

London-listed investment company US Solar Fund Plc (LON:USF) on Monday said it has closed the purchase from Greenbacker Renewable Energy Company LLC of three operational solar power facilities in North Carolina with a combined direct current (DC) capacity of 11 MW. Earlier this month, the company announced it had closed the acquisition of cash equity interests in five operational utility-scale solar farms in North Carolina with a total capacity of 28 MW, also part of the deal. The agreement for ...

Read More
news image

GOOGLE, NV ENERGY TO BUILD ‘BIGGEST EVER’ BATTERY-BACKED SOLAR STORAGE TO POWER $600M NEVADA DATA CENTRE

Google | January 13, 2020

Tech giants continue to shake hands with energy providers in a bid to succeed in their sustainable energy source pledges. Affiliates of Google (NASDAQ: GOOGL) and NV Energy have agreed to power a new $600m data centre in Henderson, Nevada, through what they say is the world’s biggest battery-backed solar deal for a corporate customer. The deal was disclosed in a recent filing with the Public Utilities Commission (PUC) of Nevada by Nevada Power Co., a subsidiary of NV Energy that was acquired by ...

Read More

Resources

resource image

Creating Content That Improves CX: A Q&A with Lionbridge & Aprimo

Article

resource image

Lionbridge Brand Video

Video

resource image

WHY AI? HOW LANGUAGE & AI SERVICES GO HAND-IN-HAND

Whitepaper

resource image

A BUYER’S GUIDE FOR LOCALIZATION SERVICES:

Whitepaper

resource image

Creating Content That Improves CX: A Q&A with Lionbridge & Aprimo

Article

resource image

Lionbridge Brand Video

Video

resource image

WHY AI? HOW LANGUAGE & AI SERVICES GO HAND-IN-HAND

Whitepaper

resource image

A BUYER’S GUIDE FOR LOCALIZATION SERVICES:

Whitepaper

Events

C-Suite On Deck

Responsive image

Q&A with Jaime Punishill, CMO at Lionbridge

MEDIA 7 | August 26, 2019

Jaime Punishill, CMO at Lionbridge is an innovative marketing, channel, and product executive with a proven track record for finding blue ocean strategies and delivering scalable business operations. Jaime is also an expert in operationalizing design thinking, translating new concepts and trends into workable business plans and operations, and delivering pragmatic innovation within a large enterprise. MEDIA 7: Could you tell us about your role and journey into marketing? JAIME PUNISHILL: As Chief Marketing Officer for Lionbridge, I oversee brand, demand gen, corporate communications, marketing, and customer research. Interestingly enough, I’m not a classic marketer by training. I have spent most of my career on the product side and in digital transformation. I’ve been doing that since the mid-1990s. At some point, it became clear that marketing was the next area that universal digital transformation was going to overtake, and areas like user experience and many other digital functions that had been done separately were going to move under the remit of marketing. I slowly moved into the marketing universe and helped with big digital transformation in my previous company. That led me to take on all our brand, advertising, and integrated marketing. In that way, I ended up with a more traditional marketing role, and that led me to Lionbridge. M7: As a CMO, what are the biggest challenges you face? JP: One of the biggest challenges is the unbelievable explosion in the martech space. I get over 300-400 emails and dozens of phone calls every day from different vendors who are trying to push different tools to help optimize the new digital experience. Keeping track of the rapid pace of evolution and trying to integrate all those tools is single-handedly probably one of the biggest challenges for CMOs. It swallows historical challenges, like getting the company to bu

Read More